Ten millionth tree planted in Ethiopia by WeForest and Brabantia

Ten millionth tree planted in Ethiopia by WeForest and Brabantia

WeForest and Brabantia have worked together to plant trees in Ethiopia

WeForest describes the planting of its 10 millionth tree in Ethiopia as a 'huge milestone'. The tree was planted (see above) in the town of Machakel in the Amhara region of north west Ethiopia.

Millions more bio-diverse, deciduous trees are needed across Africa as a natural defence against climate change. 
 
Dutch homewares brand Brabantia has been working with charity WeForest since last year on its Love Nature campaign, which has seen the company donate a tree for every one of its rotary dryers sold; to date WeForest has planted more than 500,000 trees donated by Brabantia.
 
And WeForest's Marie-Noelle Keijzer, says the charity's 10 millionth tree - planted in northern Ethiopia where it's starting a new project - has been planted in recognition of Brabantia's commitment to the environment.
 
Tijn van Elderen, Brabantia CEO, says the company is delighted: 'And to celebrate and remember this milestone we have planted a special tree at our head office in Valkenswaard. In 2016, Brabantia will be continuing with the Love Nature campaign. Working with consumers and WeForest to protect and restore the world’s environment, we’ve set our own goal to plant more than one million trees.'
 
 
 
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